About door-to-door sales

Single Wave Study

General Information

Title
About door-to-door sales
Project Number
336
Abstract
About door-to-door sales.
Longitudinal Type
Single Wave Study
Begin date
06-12-2021
End date
28-12-2021
Researcher
Jessanne Mastop (Authority for Consumers and Markets (ACM)); Danique Bredenoort (Authority for Consumers and Markets (ACM))
Publisher
Centerdata
Copyright
© 2023 Centerdata
DOI
https://doi.org/10.57990/qs2k-qt59
Funding Organization
ODISSEI
OCW (Domeinplan SSH)
Authority for Consumers and Markets (ACM)

Datasets and documentation

View Documentation

Codebook in English
Codebook in Dutch

Data Files

English SPSS file
English STATA file
English CSV file

Variables

Variable name Variable Label
nomem_encrNumber of household member encrypted
ur21a_mYear and month of the field work period
ur21a001Have you ever heard of salespersons at the door?
ur21a002Have you ever had a salesperson at your door? This does not include children selling children’s stamps or charity collectors, but people selling lottery subscriptions, internet subscriptions or utilities contracts, for example.
ur21a003What did they offer/sell? Multiple answers permitted. : Utilities contract
ur21a004What did they offer/sell? Multiple answers permitted. : Lottery
ur21a005What did they offer/sell? Multiple answers permitted. : Internet or television subscriptions
ur21a006What did they offer/sell? Multiple answers permitted. : Telephone subscriptions
ur21a007What did they offer/sell? Multiple answers permitted. : Other, namely:
ur21a008What did they offer/sell? Multiple answers permitted. : Other, namely: [ANSWER]
ur21a009Was it clear to you on behalf of what organization the salesperson was making the offer? For this and further questions, please refer to your most recent experience with a salesperson.
ur21a010How did you experience your contact with the salesperson(s)?
ur21a011The contact was/is usually... - Unpleasant - Pleasant - 1-10
ur21a012The contact was/is usually... - Of short duration - Of long duration - 1-10
ur21a013The contact was/is usually... - Forced - Casual - 1-10
ur21a014The contact was/is usually... - Was not convenient - Was convenient - 1-10
ur21a015The contact was/is usually... - Tense - Relaxed - 1-10
ur21a016The contact was/is usually... - Obligatory - Without obligation - 1-10
ur21a017The contact was/is usually... - Not informative - Informative - 1-10
ur21a018You indicated that you experienced the contact with the salesperson as negative. Did you report this to someone or somewhere?
ur21a019Where did you report this?
ur21a020What did you report?
ur21a021Did you find the offer attractive?
ur21a022Was it clear to you how much you would have to pay for the product/service?
ur21a023Have you ever accepted the offer of a salesperson?
ur21a024How satisfied were you with your purchase?
ur21a025Do you feel you paid a good price for the service/the product you purchased?
ur21a026Do you feel you acquired a good quality service/product?
ur21a027Did you find it difficult to say no to the salesperson?
ur21a028Did you feel pressured by the salesperson to say yes?
ur21a029How did the purchase influence your confidence in the company?
ur21a030Have you ever felt overwhelmed by a salesperson at the door?
ur21a031When a salesperson calls at the door, it’s not immediately clear to me that he/she wants to sell something
ur21a032I can usually see directly what company a salesperson represents
ur21a033When engaging in sales transactions at the door, it is not directly clear what the price is
ur21a034If the item or service I have bought does not fulfil my expectations, then I can cancel the purchase
ur21a035If I change my mind within 14 days and wish to cancel the purchase, then I can
ur21a036If I were to have a negative experience with a salesperson at the door, then I would report this
ur21a037Where would you report your negative experience?
ur21a038How do you feel about salespersons calling at the door? - Not at all useful - Useful - 0-10
ur21a039How do you feel about salespersons calling at the door? - Very unpleasant - Pleasant - 1-10
ur21a040How do you feel about salespersons calling at the door? - Very hard to follow - Very easy to follow - 1-10
ur21a041How do you feel about salespersons calling at the door? - Extremely unreliable - Extremely reliable - 1-10
ur21a042I think it’s good that companies sell products or services at the door
ur21a043I think it’s important to know what organization a salesperson represents
ur21a044It is in my interest to have salespersons call at the door
ur21a045I’m unsure about the intentions of salespersons
ur21a046It is difficult to return products purchased at the door
ur21a047It is difficult to cancel services purchased at the door
ur21a048Door-to-door selling aims to get me to buy things I don’t really need
ur21a049It seems to me that products or services sold at the door are:
ur21a050It seems to me that products or services sold at the door are:
ur21a051How big are the odds that you will buy something at the door in the future?
ur21a052Is there something you would like to change about door-to-door sales?
ur21a053What would you want to change?
ur21a054Do you have a sticker or a sign at the front door saying that you are not interested in door-to-door sales?
ur21a055If so, do you have the impression that this message is respected?
ur21a056Was it difficult to answer the questions?
ur21a057Were the questions sufficiently clear?
ur21a058Did the questionnaire get you thinking about things?
ur21a059Was it an interesting subject?
ur21a060Did you enjoy answering the questions?
ur21a061Starting date of the questionnaire
ur21a062End date of the questionnaire
ur21a063Starting time of the questionnaire
ur21a064End time of the questionnaire
ur21a065Duration questionnaire in seconds

Response Information

Response Overview
Selected number of household members: 2,240 (100.0%)
Non-response: 452 (20.2%)
Response: 1,788 (79.8%)
Complete: 1,740 (77.7%)
Incomplete: 48 (2.1%)
Collection Events
Period
06-12-2021 to 28-12-2021
Sample
Panel members aged 19 years or older that are no resident kids.
Collection Mode
internet survey
Fieldwork Note
A reminder was sent twice to non-respondents.